Why Law Firms Turn to Squarespace for Website Solutions
Squarespace Is an Ideal Choice for Lawyers’ Websites
1.10.20 For attorneys seeking a robust, professional solution for their online presence, Squarespace aptly fits the bill. Offering a number of templates to serve as starting points for building highly effective websites with SEO juice, Squarespace is an ideal choice for law firms of all sizes.
Fix8 Media website designers and developers in Boulder County, Colorado, have experience working with law firms of all sizes to build or redesign their websites in the Squarespace platform. Although Squarespace does market itself as a DIY platform, many of Fix8 Media’s law firm clients simply don’t have the time to devote to learning the ins and outs of website design, so they turn to our experienced team to do the heavy lifting. And once we’re done, we offer to train our clients in the Squarespace platform—empowering them with the ability to make their own website updates if they desire.
While there are a number of benefits afforded to lawyers who build websites in Squarespace, here are the top 5:
Squarespace offers a variety of templates that are well suited to law firms who need to get the message out about their attorneys, service areas, and how to get in touch. Fix8 Media has built robust, highly effective law firm websites in the Squarespace Brine, Mojave, and Mercer templates, to name a few. The inherent flexibility afforded by the Squarespace templates enables the successful design and development of a simple single-attorney practice website with under 10 pages to a powerhouse multi-attorney firm with thousands of pages—and everything in between.
Furthermore, when working within the Squarespace templates, Fix8 Media has the ability to customize the features to fit our clients’ needs, whether that’s a layered navigation, a custom blog sidebar or an integration with a third party tool our clients already may be utilizing.
As experts in the Squarespace platform, Fix8 Media specializes in targeted SEO services that put our law firm clients on the map. Working with lawyers who are just starting out on their own to established law firms, Fix8 Media has achieved organic traffic rates as high as 70+% per month for multiple clients using our proven SEO strategies.
For attorneys who want to make scheduling a consult quick and easy for potential clients, Squarespace integrates seamlessly with a number of scheduling tools, including Acuity (which it now owns), Calendly, and VCita. This is one example of how a Squarespace website can integrate with a lawyer’s practice seamlessly, filtering leads through the website.
One of the best ways to grow your Squarespace website, and consequently expand your reach, is via consistent and relevant blogging. Lawyers who build Squarespace websites have access to powerful blog layouts and presentations that can bring their work to life on the page. From recent successes to news items to opinion pieces, lawyers can share their stories on Squarespace blogs while gaining credibility not only with site visitors, but also with search engines.
No longer do law firms have to rely on a third-party email tools to keep in touch with clients and peers. Using the built-in Squarespace email campaign tool, lawyers can share their blog posts, news, and events with subscribers, and then link them back to the website for further engagement.
Want to learn more about building your law firm website in Squarespace in 2020?
Contact the Fix8 Media team today!
